Detailed Job Description
Miami University Libraries invites applications for the position of Strategic Communications Coordinator. This position will play a key role in planning, designing, implementing, reviewing and assessing an integrated communications and marketing program that promotes, showcases and enhances the Miami University Libraries' brand. Miami University Libraries is looking for a service oriented, energetic, motivated individual with an entrepreneurial spirit to work in a team-based environment to advance its strategic directions, goals and objectives. This position reports to the Associate Dean of Libraries.
Collaboratively develop and implement a marketing and communication plan with internal and external stakeholders.
Liaise with other departments and communications and marketing professionals across the university community to create innovative approaches to heighten awareness, understanding, and engagement with the Libraries' services, collections, activities, and initiatives.
Produce marketing and promotional materials including annual reports, web content, social media campaigns, print brochures, mailers, newsletters, emails, advertisements, signage, digital media, posters, publications, and other marketing materials that communicate, inform and persuade.
Design consistent and effective messages, marketing materials, media kits, campaigns and brand standards to represent and promote the Libraries.
Prepare background materials for meetings for the Dean, write speeches, and draft and edit the Dean's communications with external and campus constituencies.
Help promote Library special events, exhibits and other outreach activities.
Collaborate with development and fundraising teams to create diverse communication and marketing strategies for donors.
Communicate strategic directions, goals and objectives to a variety of constituencies by creating compelling success stories and marketing materials.
Bachelor's degree in strategic communications, journalism, public relations, marketing, or related field.
Exceptional writing and communication skills.
Shows initiative and ability to manage time, prioritize multiple and concurrent tasks, and quickly produce results under tight deadlines.
Ability to creatively approach challenges and projects and to work effectively, both independently and in teams, to drive toward common goals, consistent with Library vision and strategies.
Experience working with library, non-profit, or higher education organization.
Minimum of two years of professional work experience creating, writing and editing a variety of materials such as articles, brochures, news releases and web content.
Advanced degree in Library Science or related field.
Creative flair and capability to consistently generate new ideas.
Special Instructions to Applicants
Applicants will be asked to submiit a letter of application, resume, and list of three references when applying to this position. Inquiries to: Donna.Richardson@miamioh.edu