Assistant Director of Enrollment Communications - Saint Leo University in Saint Leo Florida

Unfortunately, this job is expired as of 6/14/2016.

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Saint Leo University

Saint Leo, Florida

United States

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Detailed Job Description



This position, reporting to the Director of Enrollment Communications, will facilitate marketing and communication efforts in support of aggressive enrollment objectives for the University College campus.

Basic Function:

Primary responsibilities will include:

  • Co-management of social media including development of comprehensive social media strategy, creating and managing content, community management, and monitoring of performance
  • Drafting and editing of content for admissions marketing materials across all channels (print, electronic and Web) by utilizing academic and other resources that will effectively engage prospective students
  • Maintenance of external marketing planning calendar and coordination with vendors to ensure effective strategies and timely updates of external marketing resources/listings
  • Development and maintenance of comprehensive communications plan documents
  • Assist with the development, implementation and ongoing maintenance of all print and electronic communication plans and content, including interfacing with external vendors as appropriate
  • Serving as contact with vendors on enrollment communications technology projects to ensure timely completion
  • Maintenance of image archive including digital asset management system and providing appropriate images for projects as requested by various constituents
  • Co-management of daily activities of student workers, graduate assistants, and/or interns to ensure efficiency and productivity
  • Oversight and management of inventory for admissions marketing and communication materials
  • Development, deployment, tracking and evaluation of communication efforts to prospective students and their families throughout the admissions process
  • Research, procurement and development of new emergent tools/strategies to support marketing, communications and enrollment efforts

Other responsibilities will include:

  • Special projects as assigned to maintain the integrity of the database for Office of Admissions
  • Data entry of applicant and/or prospective student information from various sources in Datatel and Salesforce CRM as needed
  • Schedule and document meetings
  • Other duties as assigned to support the overall marketing and communications efforts of the Office of Admissions

Required Education/Experience/Skills:

  • Social media management including strategy development, content development and systems management (Hootsuite, etc.)
  • Very strong writing and editing skills
  • Exceptional time management and organizational skills
  • Ability to multi-task and prioritize based on fluctuations in the admissions cycle
  • Attention to detail
  • Self-motivated
  • Proficiency in Microsoft Office 2010 Suite, including PowerPoint, Publisher and Excel

Minimum Qualifications:

Bachelor’s degree from an accredited college or university in communications, media, marketing, public relations or a related field. Extensive internship experience may be considered for recent graduate.

Preferred Qualifications:

  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe Acrobat
  • Microsoft Vizio
  • Digital Photography

A minimum of one year of experience in a related position is preferred.

Keyword Phrases

  • Admissions
  • Assistant Director of Enrollment Communications
  • innovative Catholic university
  • higher education to the military
  • leader in online higher education
  • Admissions & Enrollment / Recruiting
  • Public Relations, Marketing and Communications
Employment Type:Administrative Staff
Degree Required: See Job Description
Experience: See Job Description
Level of Job: Director
Salary: Not Specified
Type of School:4 - Year / Masters Institution
Application Requirements: CV/Resume
Cover Letter
Writing Samples