Advertising Advisor - Washington State University in Pullman Washington

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Washington State University

Pullman, Washington

United States

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Detailed Job Description

The Washington State University Office of Student Media develops student leaders from all majors while promoting engaged citizenship and freedom of expression through transformative, hands-on learning and real-world application of journalistic, communication, business, creative and critical thinking skills in an innovative and accessible professional environment that serves the campus community and public with student-produced hyper-local news and information.

At Washington State University Student Media, we believe our students have the potential to change the journalism industry and society—and it’s our job to help them.

In collaboration with the director, The Student Media Advertising Advisor is responsible for coaching, advising, training and mentoring approximately 50 student staff members of the Student Media Advertising, Marketing and Creative departments, and others as relevant, to meet daily, monthly and annual financial goals for multiple media formats and publications.

The Advertising Advisor facilitates and helps to manage out-of-the-classroom, hands-on learning and training opportunities for students that promote personal and professional development, while working to successfully fund the majority of operational expenses for the Office of Student Media, and develop new sustainable revenue streams.

The Advertising Advisor is responsible for providing ethical and industry perspective to undergraduate and graduate students who market and sell advertising space to a wide range of media formats, including daily print newspaper, annual magazine, yearbook, podcast, video, app, social media, online and events.

Other duties include providing technical and educational assistance, overseeing, organizing and providing training programming, managing budget and educating student staff on their budgets and quotas, developing and implementing programs and special events to support the strategic plan and goals of the department, maintaining positive and profitable client relationships, consulting with the director and student managers on setting rates and working with the director and student leaders to develop the annual rate card and marketing packages and efforts.

This position serves as an advocate for students and freedom of expression; must understand role of hyperlocal newspaper in a community and role of Student Media in facilitating campus-wide engagement.

This position is responsible for developing and implementing new sustainable revenue models.

Required Qualifications

Positions require a Bachelor’s degree in English, journalism, communications or related field and two (2) years of professional level writing/editing experience which has included word processing computer applications and a demonstrated knowledge of graphic arts principles. A Master’s degree in a relevant field may be substituted for up to (1) one year of the required experience.

Preferred Qualifications

-3 or more years of recent professional experience in advertising and/or marketing.

-Experience advising/mentoring/counseling college students and/or coordinating student services programs.

-Experience which demonstrates knowledge of Photoshop, Illustrator, Audition and other design, audio and video editing software.

-Experience which demonstrates knowledge and understanding of multiple formats within current journalism and media industry.

-Professional experience directly related to graphic design, video and audio editing, coding, social media, mobile, online engagement.

-Experience which demonstrates knowledge of strengths of advertising in all major media formats.

-Experience with focus groups.

-Experience which demonstrates knowledge and understanding of student development.

-Experience successfully launching new products and developing new revenue models.

-Experience with successful advertising and marketing campaigns.

Monthly Salary

Commensurate with qualifications and experience

WASHINGTON STATE UNIVERSITY IS AN EQUAL OPPORTUNITY/AFFIRMATIVE ACTION EDUCATOR AND EMPLOYER. Members of ethnic minorities, women, special disabled veterans, veterans of the Vietnam-era, recently separated veterans, and other protected veterans, persons of disability and/or persons age 40 and over are encouraged to apply.

WSU is committed to excellence through diversity and faculty-friendly policy action, including partner accommodation and NSF ADVANCE Institutional Transformation programs (

WSU employs only U.S. citizens and lawfully authorized non-U.S. citizens. All new employees must show employment eligibility verification as required by the U.S. Citizenship and Immigration Services.

WSU is committed to providing access and reasonable accommodation in its services, programs, activities, education and employment for individuals with disabilities. To request disability accommodation in the application process, contact Human Resource Services: 509-335-4521(v), Washington State TDD Relay Service: Voice Callers: 1-800-833-6384; TDD Callers: 1-800-833-6388, 509-335-1259(f), or

Keyword Phrases

  • Office of Student Affairs
  • Advertising Advisor
  • statewide system with worldwide reach
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Employment Type:Administrative Staff
Degree Required: Bachelors
Experience: See Job Description
Level of Job: Analyst / Staff
Salary: See Job Description
Type of School:Research University
Application Requirements: CV/Resume
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